SEO Frequently Asked Questions - FAQs

Local SEO is a specialized search engine optimization strategy that focuses on buyers looking for products and services in your local community.

There are overlapping ranking factors with local SEO and national organic SEO, but local SEO places a higher value on Relevance, Distance, and Proximity.

More specifically, affordable local SEO services include:

1. Getting your business ranked in Google’s local map pack, optimizing website copy for location-based keywords, and “near me” searches.
2. Detailing a geographical element and the office location to help search engines better understand which local areas your website should rank for.
3. Creating and optimizing your Google Business Profile listing.
4. Creating citation and online local business directory listings to increase brand awareness and reach.
5. Building expertise, authoritativeness, and trustworthiness (E-A-T) for your business in your local neighborhood.

Regional and national organic SEO services target buyers looking for your products and services in a regional or national location. In that case, local Google Maps is not a search engine ranking factor.

SEO and PPC are both in the Marketing family, but the two are very different in the specific strategies and outcomes. PPC stands for pay-per-click and it is an advertising strategy that involves generating ads on Google SERPs (search engine results page). Increasing ad spend typically correlates with higher ad positioning for certain keywords.

SEO is different because there is no ad spend involved. To rank higher on Google and other SERPs, SEO strategies must follow best practices and websites must develop a trusted and authoritative reputation with search engines. SEO involves generating organic traffic using technical SEO, SEO content marketing strategies, and motivating other websites to link to your site (backlinks).

Both PPC and SEO improve your brand’s visibility and traffic to your website. PPC brings immediate results in website traffic, though businesses pay for every single click to the website. SEO can take several months to generate organic, but it is a long-term and more sustainable strategy.

SEO results can't be achieved overnight. Search engine optimization is a long-term strategy and on average takes at least 6-9 months to start seeing results. Much of this is based on how competitive an industry is, the keyword opportunities available, keyword competition, website longevity and SEO technical health, and many additional factors.

However, the results are worthwhile because SEO is a sustainable solution for generating website traffic and revenue. 86% of our small business clients reach the first page of Google after 6-9 months of SEO work (when implementing our recommended keywords).

To know how a client's campaign performs, we provide total transparency into all of the SEO work that we perform. We give you access to our custom reporting dashboard that shows every single SEO action done. You can track how every dollar of your money gets used, as well as monitor keyword movement and overall performance.

Yes! greatinflux has an awesome tool that scans your website to see how well optimized your website is for SEO. It’s absolutely free! You can try it now.

While campaign details vary based on the package, greatinflux's organic SEO packages include:

• 1. SEO Keyword Research Services: It takes a lot to rank well for a keyword, so we conduct extensive keyword research to find keywords with high search volume and low competition to give you the best odds of getting into Google's top ten rankings.
• 2. Business Listing Management: To make sure Google and prospective customers know a business is active, we ensure that information about your client's company is consistent across all business profile sites, like greatinflux and Google My Business. Learn more about greatinflux’s online business listing management and what’s included with each package.
• 3. Content Recommendations: In our SEO content services, greatinflux's SEO team provides on-page content recommendations as well as content marketing and blog creation services. It’s important to publish fresh and accurate content consistently for a successful SEO campaign. The recommended keywords are added to the content to improve search rankings and get your website in front of the right target audience for your business.
• 4. White Hat Link Building: We get the word out about your business by creating a diverse backlink portfolio for your web pages then place these backlinks in strategic locations all over the web linking back to your website. These links are on popular industry sites, news sites, blog posts, articles, and more.
• 5. SEO Performance Reporting: We provide SEO reporting tools that show you how your campaign performs, as well as in-depth reviews of all the work performed.
• 6. Campaign Monitoring and Ongoing SEO Consulting: Our goal is to help business owners succeed online. To help achieve this we actively monitor every SEO campaign to identify areas for improvement. This provides us with vast amounts of data that help show us changes in search engine’s algorithms before they even get announced.

greatinflux’s proprietary technology gives our customers access to their SEO campaigns and allows them to track every step of the process, what actions our team has taken, and the results along the way. Your greatinflux Account Manager will also call you every month to update you on the status of your SEO campaign and how it’s performing

No! Every SEO campaign is handled in-house by greatinflux employees. We have extensive experience and success in providing small to medium-sized businesses with successful campaigns for local SEO, national SEO and ecommerce SEO campaigns.

From the initial SEO keyword research process and providing on-page content recommendations to building authority through off-page SEO strategies, greatinflux delivers comprehensive SEO campaigns to our clients. And, it’s all done in-house by our full-time SEO experts.

greatinflux believes in making quality SEO services accessible to small and medium-sized businesses. Our affordable local SEO services start at $600 a month, national SEO services start at $1,000 a month, and ecommerce SEO services start at $1,000 a month.

Contact our greatinflux Sales Team below for more details on what a successful SEO campaign can look like to fit your business needs and discuss SEO pricing and package opportunities that fall within your budget!